The measurement of the metrics in social media

A key element of social media marketing is the measurement of the metrics.

Metrics such as engagement, awareness, shares, ROI and customer experience.

Knowing the metrics isn’t enough. It is understanding the measurement of the social media metrics that matters.💁‍♀️

First, in identifying how successful you have been and then providing your brand with the backing to make some significant business decisions based on what the metrics mean.

Recent reports have suggested that 80% of Australians are on social media, with those numbers much higher for those aged under 50.

60% of Australians are on Facebook, 50% on Instagram and 20% on LinkedIn, with those numbers only rising.🇦🇺

The first step in understanding any metrics is having access to them.

Did you know that all social media platforms offer a level of metric insights?💁‍♂️

If you need to get an understanding on how to get access to your social media metrics or how to understand them better get in touch with us.


Thank you for taking the time today to read our Blog!

We are a Boutique Marketing Agency based in Melbourne, with an integrated marketing approach to Real Estate, Health Care, Medical and Small Business marketing.

We provide marketing, branding and strategy solutions to help you grow your brand and enhance your business. We're extremely passionate about integrated marketing solutions, linking in modern digital and social marketing with traditional marketing solutions.

Our services include social media management, video marketing, Google search, Google Ads, website design, branding, strategy, and more


About CMBG

We are a boutique marketing agency located in Melbourne's East.


With an integrated tailored approach to strategy, marketing and branding, we help you enhance your brand, grow your businesses and drive successful results. We work with Real Estate, Health Care, Medical and Small Business Marketing

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